by Lydia Grove | Nov 16, 2022 | Technical Marketing
Data integrity and understanding the data on your website are becoming increasingly important. You want to make sure that you can track how users interact with your website and what pages they are visiting. That’s why every website should have some sort of analytics...
by Lydia Grove | Nov 16, 2022 | Technical Marketing
With Google constantly changing its tools, we come to the new analytics that will be replacing Universal Analytics. Google Analytics 4 streamlines all of your data into one property for seamless reporting. Now that Google Analytics 4 is officially launched and usable...
by Lydia Grove | Nov 15, 2022 | Technical Marketing
Being able to track what is happening on your website and seeing that data is vital for a successful website. That’s where the Google product Google Tag Manager comes in to help you “tag” events on your website. A basic definition of tag manager is a way to...
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